Life can seem rather unreal at times. Alive and well and loving one day. No longer there the next.

Like getting into a bleeding competition with a blood bank.

I have no secret. There are no rules to follow in business. I just work hard and, as I always have done, believe I can do it. Most of all, though, I try to have fun.

Look, I think that when we started Virgin Atlantic 30 years ago, we had one 747 competing with the airlines that had an average of 300 planes each. Every single one of those have gone bankrupt because they didn't have customer service. They had might, but they didn't have customer service, so customer service is everything in the end.

The time to go into a new business is when it’s badly run by others.

It is only by being bold that you get anywhere. If you are a risk-taker, then the art is to protect the downside.

We've all got to do everything we can to avoid conflicts.