Half the art of ballooning is to make your crashes so gentle that you can fool yourself into calling them landings.
Richard BransonI never learned the rules in the first place. To change the game is at the heart of what Virgin stands for, so the company culture has always been: "Don't sweat it: rules were meant to be broken."
Richard BransonIf you're hurt, lick your wounds and get up again. If you've given it your absolute best, it's time to move forward.
Richard BransonThere have been times when I could have succumbed to some form of bribe, or could have had my way by offering one. But ever since that night in Dover prison I have never been tempted to break my vow.. My Parents always drummed into me that all you have life is your reputation: you may be very rich, but if you lose your good name you'll never be happy.
Richard Branson