When I have the choice to do something I don't want to do, I most often – most always – do it anyway.

Allow the information to tell you how it wants to be displayed. As architecture is ‘frozen music’, information architecture is ‘frozen conversation’. Any good conversation is based on understanding.

In school, we're rewarded for having the answer, not for asking a good question.

The fundamental failure of most graphic, product, architectural and even urban design is its insistence on serving the God of Looking-Good rather than the God of Being-Good.

Most of us do not even know how to ask a question. Most of us do not see the root of the word 'question' is 'quest'. Most of us don't have a quest in our life.

The most essential prerequisite to understanding is to be able to admit when you don't understand something

People can be motivated to creativity simply with the instruction to "be creative."