The fundamental failure of most graphic, product, architectural and even urban design is its insistence on serving the God of Looking-Good rather than the God of Being-Good.

Information anxiety is the black hole between data and knowledge, and it happens when information doesn't tell us what we want or need to know.

If you serve that God, all the others will be taken care of. My quote is: 'The only way to communicate is to understand what it is like not to understand.' It is at that moment that you can make something understandable.

What situations can I create that allow me not to have the disease of familiarity?

I like to question the minutia, to get to the essence of things. The minutia of life is all about design. It's about the design of how you talk to another human being; it's the design of speech; it's the design of everything we do. We need to be better at listening, and we need to aim more directly at understanding and being understood.

You only understand information relative to what you already understand.

We do not think in a linear, sequential way, yet every body of information that is given to us is given to us in a linear manner ... we are taught to communicate in a way that is actually constricting our ability to think.