Physicist Isador Isaac Rabi, who won a Nobel Prize for inventing a technique that permitted scientists to probe the structure of atoms and molecules in the 1930s, attributed his success to the way his mother used to greet him when he came home from school each day. "Did you ask any good questions today, Isaac?" she would say.
Richard Saul WurmanThe fundamental failure of most graphic, product, architectural and even urban design is its insistence on serving the God of Looking-Good rather than the God of Being-Good.
Richard Saul WurmanThe key to making things understandable is to understand what it's like NOT to understand.
Richard Saul WurmanLearning can be defined as the process of remembering what you are interested in.
Richard Saul Wurman