If you want to interest people, make them think. If you want to inspire people, make them feel.

Could you achieve the possible without trying? Could you achieve the impossible if you refuse to stop trying?

If customers say you're just 'all right', you've not done enough, you've failed to delight.

Constant acts of goodness are worth far more than rare acts of greatness.

Focus not on who you are, but on what you can do for others.

Don't just talk about it, do it.

Everything ordinary has the potential to be extraordinary.