If you want to interest people, make them think. If you want to inspire people, make them feel.

Your approval gives others the confidence to serve, to learn, to try.

Let your customers say, 'Well, here I am,' while you say, 'There you are!'.

Things that are obvious don't need to be talked about. Things that are missing, do.

What's possible today isn't bound by what was possible yesterday, and is never a measure of what's possible tomorrow.

Always aim for 100 percent and you'll always know where to improve.

If you were a customer, would you come back to buy your products or services?