A: Set the pace and rule the race. Seek new ways to differentiate, new ways to surprise and delight your customers.
Don't just talk about it, do it.
Never rest on past success. Create something better.
Everything ordinary has the potential to be extraordinary.
What's possible today isn't bound by what was possible yesterday, and is never a measure of what's possible tomorrow.
A great leader makes what is visible in their mind, visible to all.