Acting after being asked is compliance. Acting without being asked is kindness.
Sometimes we become so expert in our own domain, we forget that customers may be less familiar.
Meeting expectations is good. Exceeding expectations is better.
Making an honest mistake is acceptable. Failing to fix it is not.
A great leader makes what is visible in their mind, visible to all.
When things go wrong, your best recovery effort is required. But don't just provide the missing piece (that's the recovery), also provide uniquely personal assistance (that's the memorable effort).