The hard part is that this is a very fine line. There's right on one side of it, and crazy on the other.

So you should always stay on top of people's vesting schedules.

I care much more about the growth rate of the market than it's current size and I also care if there's any reason it's going to top out.

You can have a startup and one other thing, you can have a family, but you probably can't have many other things.

Founders need to figure out what the message of the company is going to be.

You should think about for the next 10 years, you're going to be giving out 3-5% of the company every year.

Just put a little pin in your mind: when you cross 50 employees, there are a new set of HR rules that you have to comply with.