There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.

Each Wal-Mart store should reflect the values of its customers and support the vision they hold for their community.

Leaders must always put their people before themselves. If you do that, your business will take care of itself.

If one of our customers comes into the store without a smile, I'll give them one of mine.

Individuals don't win in business, teams do.

We're all working together; that's the secret. And we'll lower the cost of living for everyone, not just in America, but we'll give the world an opportunity to see what it's like to save and have a better lifestyle, a better life for all. We're proud of what we've accomplished ; we've just begun.

Expenses should never exceed one percent of our purchases.