Avoiding along some dimensions is easy. Create organization space and bring in some new talent so the innate cultural resistance is less material. Unfortunately, it's rarely that easy.

You still want to be thoughtful about what you do, no doubt, but you have to learn through trial-and-error experimentation as well.

You have to make the decision about whether you want to avoid or you want to overcome the resistance.

Almost every disruption starts at the perceived fringes of today's market.

Good innovators like to solve business crossword puzzles.

First you document your idea. You should be comprehensive, but that doesn't mean you have to produce a doctoral thesis length plan. Rather you want to make sure you have touched all the different things that have to happen to succeed. Then, you evaluate your approach. The goal here isn't to figure out if your idea is good or bad, but rather to begin to figure out what are some of its weakest elements.

Creating the new increasingly is more than 50 percent of a top leader's job.