When you are motivating people to do amazing things, you have to win over both their rational side and their emotive side.

You can always figure out how to deliver things in somewhat controlled situations, but when you start to get into the reality of the market you start to figure out what isn't going to work.

Leaders today face challenges for which they are utterly unprepared.

You have to chip away at it and shape it to let the winning idea emerge.

Anytime you see a constrained market, where consumption is limited to those who have special skills or are wealthy, that signals an opportunity for innovation.

The most important thing here is to largely ignore what customers say, and instead watch what they do or track where they spend money.

Some people who were central to former success aren't the right people for your future success.