Be dramatically willing to focus on the customer at all costs, even at the cost of obsoleting your own stuff.

Subsequent to the original Quicken, the whole idea that we, as a consumer products company, could actually make business products, that was a whole revolution in our thinking.

Be dramatically willing to focus on the customer at all costs, even at the cost of obsoleting your own stuff.

QuickBooks - the very fact that we could even dream to make something in the business arena, and that it would then succeed - was a total revolution to me.

Before 1980, it was basically illegal for U.S. banks to invent new products.

Well, today people have to be self-reliant if they want a secure retirement income.

A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.