You create your own reality. There is no other rule.

An artists is someone who does something for the first time, something human, something that touches another.

The easiest thing is to react. The second easiest thing is to respond. But the hardest thing is to initiate. – When people ask you to tell them what to do, resist.

It's easier to love a brand when the brand loves you back.

Creating ideas that spread and connecting the disconnected are the two pillars of our new society, and both of them require the posture of the artist

It's sad and upsetting when you see somebody crying hysterically, but at the same time it's real funny.

Marketing that works is marketing that people choose to notice.