We have been brainwashed by school, indoctrinated by industrial propaganda, and mesmerized by the popular media into believing that compliance is not only safe but right and necessary.
When you focus on delighting an audience you care about, you strip the masses of their power.
It’s better to make a decision, even the wrong one, than to be in limbo.
Powerful advertising is anticipated, personal, and relevant.
I'm not sure there's any number of Facebook likes that can replace a hug.
Don’t try to make a product for everybody, because that is a product for nobody.