A well-defined backup plan is sabotage waiting to happen. Why push through the dip, why take the risk, why blow it all when there's the comfortable alternative instead? The people who break through usually have nothing to lose, and they almost never have a backup plan.

If you think your organization needs a bigger marketing budget, maybe you just need to be less average instead.

Many Things That Are True Are True Because You Believe Them.

The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you're with wants to hear more even after the elevator ride is over.

As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.

Doing justice to the work is your task, not setting a world record.

Initiating is really and truly difficult, and that's what leaders do. They see something others are ignoring and they jump on it.