At the age of four, you were an artist. And at seven, you were a poet.

Surprise and differentiation have far more impact than noise does.

If you use your money to create exceptional products and services, you won't need to spend it on advertising.

Marketing tells a story that spreads. Sales overcomes the natural resistance to say yes.

If you hesitate to map out your future, to make a big plan or to set a goal, you've just gone ahead and mapped your future anyway.

At the heart of art is learning to see

The resistance is not something to be avoided, it's something to seek out.