Leadership is the art of giving people a platform for spreading ideas that work.
We are too focused on avoiding criticism and not enough on making a difference.
If you're different somehow and have made yourself unique, people will find you and pay you more.
Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn't work. No sweat, no need to hyperventilate.
You don't need a new plan for next year. You need a commitment.
Mass marketing means appealing to the masses which means appealing to the average.