My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.

So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.

The only thing all successful people have in common is that they're successful, so don't waste your time copying "the successful strategies" of others.

We don't need to be taught to make art, but sometimes we need permission to do so. Following instructions is overrated.

Anxiety is practising failure in advance. Anxiety is needless and imaginary. It's fear about fear, fear that means nothing.

The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.

Embracing the fear of freedom, deciding to determine your own path, this is the work of a grownup.