The secret to being wrong isn't to avoid being wrong! The secret is being willing to be wrong. The secret is realizing that wrong isn't fatal.

Just saying yes because you can't bear the short-term pain of saying no is not going to help you do the work.

If you wait until there is another case study in your industry, you will be too late!

If there isn't a good reason, go home. If there is, then do something ... loud, now, and memorable.

Fear is the dream killer, the silent voice that pushes us to lose our passion in a vain attempt to seek safety.

If you work in an urgent-only culture, the only solution is to make the right things urgent.

All the creativity books in the world aren’t going to help you if you’re unwilling to have lousy, lame, and even dangerously bad ideas.