If you're working with a spreadsheet or a thread of correspondence or a set of data, I'm not sure you're doing your best work if you're doing it on an iPhone.

Good marketers measure.

A product for everyone rarely reaches much of anyone.

All the creativity books in the world aren’t going to help you if you’re unwilling to have lousy, lame, and even dangerously bad ideas.

There's no correlation between how good your idea is and how likely your organization will be to embrace it.

Bullhorns are overrated: having ten times as many Twitter followers generates approximately zero times as much value.

Art is the act of navigating without a map.