The world is begging for you to lead.

You can listen to what people say, sure. But you will be far more effective if you listen to what people do.

Are you copying others? People won't pay extra for that. You won't be followed for that.

People are buying only one thing from you: the way the engagement (hiring you, working with you, dating you, using your product or service, learning from you) makes them feel.

If you're not uncomfortable in your work as a leader, it's almost certain you're not reaching your potential as a leader.

No one is as smart as all of us.

Understanding the mythology of your partner, your customer and your audience is far more important than watching the instant replay of what actually happened.