The rest of the world isn't nearly as important as the few who are here.

If you use your money to create exceptional products and services, you won't need to spend it on advertising.

The goal in blogging/ business/ inspiring non-fiction is to share a truth, or at least a truth as the writer sees it. To not just share it, but to spread it and to cause change to happen. You can do that in at least three ways: with research (your own or reporting on others), by building and describing conceptual structures, or with stories that resonate.

If it's worth doing, it's worth doing well.

Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.

Most of the time, creative entrepreneurs lose interest long before their marketing message loses its power.

There's no correlation between how good your idea is and how likely your organization will be to embrace it.