Products that are remarkable get talked about.

When you walk around braced for impact, you're dramatically decreasing your chances. Your chances to avoid the outcome you fear, your chances to make a difference, and your chances to breathe and connect.

Today, not starting is far, far worse than being wrong. If you start, you've got a shot at evolving and adjusting to turn your wrong into a right. But if you don't start, you never get a chance.

Perfect can't possibly be the goal, we're left with generous, important and human instead.

When you put your ideas in the world, then, and only then, do you know if they're real.

Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.

Getting picked is fine if it happens to you. But it's not a plan. It's a version of waiting and hoping.