There are always limits, and opportunities. The ones we rehearse and focus on are the ones that shape our future.
Seth GodinIt's far easier to put your future into someone else's hands than it is to slog your way forward, owning the results as you go.
Seth GodinFaced with the opportunity to become the category of one, we almost always hesitate, almost always compromise, almost always dumb it down to play it a little bit safer
Seth GodinSuccessful people are successful for one simple reason: they think about failure differently.
Seth GodinCanoeing was hard and scary, and the wind could blow you across the lake if you did it wrong. After a year of not doing it right, I could talk to people and get them to sit up straight, take different kinds of chances, to breathe differently, to engage in the moment in the boat. And I changed them, and I changed me in the process.
Seth Godin