I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third space. It's not work, it's not home. That's one of the engines of its spread. But at the same time he was doing that, he bet the farm to open more and more stores in any given town, and making it ubiquitous made it much easier to say to your friend, I'll meet you at Starbucks.
Seth GodinA symptom of the revolution: When we state something is impossible in theory, but then change our minds when we discover that it is possible in practice.
Seth GodinIf you treat your employees like mushrooms (keep them in the dark and regularly throw crap on them), it's entirely likely you will get precisely the work you deserve in return.
Seth GodinThe world doesn't owe you a living, but just when you needed it, a door was opened for you to make a difference.
Seth GodinBelieve in what you do, because you may have to do it for a long time before it catches on.
Seth Godin