It takes three years to be an overnight success, sometimes more.

The only people who get paid what they're worth are people who don't follow the instruction book, who create art, who are innovative, who work without a map.

Anticipated, personal, and relevant advertising always does better than unsolicited junk.

I've found that giving gifts is transformative. It makes me better. It clarifies my thinking and allows me to do better work.

Marketers want to get their messages in front of you. They must get their messages in front of you, just to survive. The only problem is-do you really want more marketing messages?

You are far more likely to do your best work if you are willing to delight a few as opposed to soothe the masses.

If you wait until there is another case study in your industry, you will be too late!