Fans, true fans, are hard to find and precious. Just a few can change everything. What they demand, though, is generosity and bravery.
Seth GodinThe reason business writing is horrible is that people are afraid. Afraid to say what they mean, because they might be criticized for it. Afraid to be misunderstood, to be accused of saying what they didn't mean, because they might be criticized for it.
Seth GodinHow dare you settle for less when the world has made it so easy for you to be remarkable?
Seth Godin