Leadership is a choice. It's the choice not to do nothing.

The unhappy theory of business ethics is this: you have a fiduciary responsibility to maximize profit. Period. To do anything other than that is to cheat your investors. And in a competitive world, you don't have much wiggle room here.

Go ahead, fail. Try to avoid mistakes, though.

The first rule of doing work that matters: Go to work on a regular basis.

Good marketers tell a story.

Desire can't be sated, because if it is, the longing disappears and then we've failed, because desire is the state we seek.

Competence is no longer scarce.