The Cul-de-Sac ( French for "dead end" ) ... is a situation where you work and work and work and nothing much changes
Seth GodinTraditional corporations, particularly large-scale service and manufacturing businesses are organized for efficiency. Or consistency. But not joy. Joy comes from surprise and connection and humanity and transparency and new...If you fear special requests, if you staff with cogs, if you have to put it all in a manual, then the chances of amazing someone are really quite low.
Seth Godin