Great marketers don't make stuff. They make meaning.
When you put your ideas in the world, then, and only then, do you know if they're real.
Authenticy in marketing is telling a story people want to hear.
Change isn't made by asking permission. Change is made by asking forgiveness, later.
Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
The way to work with a bully is to take the ball and go home. First time, every time. When there's no ball, there's no game. Bullies hate that. So they'll either behave so they can play with you or they'll go bully someone else.