Artists are people with a genius for finding a new answer, a new connection, or a new way of getting things done.
Seth GodinInitiating is really and truly difficult, and that's what leaders do. They see something others are ignoring and they jump on it.
Seth GodinThe goal in blogging/ business/ inspiring non-fiction is to share a truth, or at least a truth as the writer sees it. To not just share it, but to spread it and to cause change to happen. You can do that in at least three ways: with research (your own or reporting on others), by building and describing conceptual structures, or with stories that resonate.
Seth Godin