Why waste a sentence saying nothing?

If you think your organization needs a bigger marketing budget, maybe you just need to be less average instead.

Isn't the drawing board the place where all the best work happens? It's not a bad thing to go back there. It's the entire point.

Our job is to make change. Our job is to connect to people, to interact with them in a way that leaves them better than we found them, more able to get where they'd like to go. Every time we waste that opportunity, every page or sentence that doesn't do enough to advance the cause is waste.

Trust is precious and easily wasted, and guessing is a lousy foundation for future progress.

If you can’t state your position in eight words, you don’t have a position.

Most people are searching for a path to success that is both easy and certain. Most paths are neither.