Playing safe is very risky.

My new favorite word is 'awkward.'...Th e reason we need to be in search of awkward is that awkward is the barrier between us and excellence, between where we are and the remarkable. If it were easy, everyone would have done it already, and it wouldn't be worth the effort.

The key to getting a reputation for being brilliant is actually being brilliant, not just acting like you are.

It's not about you, it's about the next person. The single best use of a business book is to help someone else. Sharing what you read, handing the book to a person who needs it... pushing those around you to get in sync and to take action-that's the main reason it's a book, not a video or a seminar. A book is a souvenir and a container and a motivator and an easily leveraged tool. Hoarding books makes them worth less, not more.

Don't find customers for your products, find products for your customers.

When you put your ideas in the world, then, and only then, do you know if they're real.

The only thing all successful people have in common is that they're successful, so don't waste your time copying "the successful strategies" of others.