Playing safe is very risky.

Your art is the act of taking personal responsibility, challenging the status quo, and changing people.

Marketing begins before the product is launched.

Either you defend the status quo, or you invent the future.

The art of good decision making is looking forward to and celebrating the tradeoffs, not pretending they don't exist.

You can define advertising as the science of creating and placing media that interrupts the consumer and then gets him or her to take some action.

The Cul-de-Sac ( French for "dead end" ) ... is a situation where you work and work and work and nothing much changes