Catering to the passionate is exactly what you should do.
Are you doing work worth doing, or are you just doing your job?
Instead of focusing on arguing with people who say no, it might be easier to get near the people who like to say yes.
Doing justice to the work is your task, not setting a world record.
Great work is always shunned at first.
Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.