Repeating easy tasks again and again gets you not very far. Attacking only steep cliffs where no progress is made isnโt particularly effective either. No, the best path is an endless series of difficult (but achievable) hills.
Seth GodinI think that any time reality doesn't match your expectations, it means that marketing was involved.
Seth GodinIf you want to get in shape, go to the #โ gym every single day, change your clothes and take a shower. If you can do that every single day for a month, pretty soon you'll start doing something while you're there.
Seth GodinThe media wants overnight successes (so they have someone to tear down). Ignore them. Ignore the early adopter critics that never have enough to play with. Ignore your investors that want proven tactics and predictable instant results. Listen instead to your real customers, to your vision and make something for the long haul. Because that's how long it's going to take, guys.
Seth Godin