Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn't work. No sweat, no need to hyperventilate.

Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse.

In a battle between two ideas, the best one doesn't necessarily win. No, the idea that wins is the one with the most fearless heretic behind it.

The easiest way to thrive as an outlier is to avoid being one. At least among your most treasured peers. Surround yourself with people in at least as much of a hurry, at least as inquisitive, at least as focused as you are.

Transformation al leaders don't start by denying the world around them. Instead, they describe a future they'd like to create instead.

Studying entrepreneurshi p without doing it... is like studying the appreciation of music without listening to it.

Real content marketing isn’t repurposed advertising, it is making something worth talking about.