The answer to the question "where do good ideas come from" is always the same, the come from bad ideas. If you come up with 20 bad ideas you get one good one.

The internet was supposed to homogenize everyone by connecting us all. Instead what it's allowed is silos of interest.

It's not reckless, because when we leap, when we dive in, when we begin, only begin, we bring our true nature to the project, we make it personal and urgent. And it's not abandon, not in the sense that we've abandoned our senses or our responsibility. In fact, abandoning the fear of fear that is holding us back is the single best way not to abandon the work, the pure execution of the work. Later, there's time to backpedal and water down. But right now, reckless please.

Isn't the drawing board the place where all the best work happens? It's not a bad thing to go back there. It's the entire point.

It's more important that you be passionate about what you do all day than it is to be passionate about the product that is being sold.

The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.

Habits are where our lives and careers and bodies are made.