In contemporary art or movies, it makes perfect sense to be focused on the bleeding edge, on the new idea that's never been previously contemplated. But when we're discussing our goals, our passion and the way we interact with the culture, it seems to me that what works is significantly more important than what's new.
Seth GodinThe Cul-de-Sac ( French for "dead end" ) ... is a situation where you work and work and work and nothing much changes
Seth GodinDon't have any meetings about your web strategy. Just do stuff. First you have to fail, then you can improve.
Seth GodinAnd in a world where we have too many choices and too little time, the obvious thing to do is just ignore stuff. And my parable here is, you're driving down the road and you see a cow, and you keep driving 'cause you've seen cows before. Cows are invisible. Cows are boring. Who's going to stop and pull over and say, oh, look, a cow? Nobody.
Seth GodinFaith in yourself, in your friends, in your colleagues and most of all, faith in your ability to impact our future is the best strategy I know.
Seth Godin