Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find the people who care. Those people are worth all of your time.

Anxiety is practising failure in advance. Anxiety is needless and imaginary. It's fear about fear, fear that means nothing.

The only purpose of starting is to finish

It turns out that the people who like their jobs the most are also the ones who are doing the best work, making the greatest impact, and changing the most.

Great marketers don't make stuff. They make meaning.

But this is a remarkable egg, an egg worth talking about, an egg worth crossing the street for, an egg worth writing about.

Fear for a linchpin is a clue that you're getting close to doing something important.