It's much easier to spend a lot of time making your microphone louder than it is working on making your message more compelling.
Seth GodinSuccess comes from doing the hard part. When the hard part is all you've got, you're more likely to do it. And this is precisely why it's difficult to focus. Because focusing means acknowledging that you just signed up for the hard part.
Seth GodinOne reason people who spend a lot of time thinking about and working on a problem or a craft seem to find breakthroughs more often than everyone else is that they've failed more often than everyone else.
Seth Godin