Excellence isn’t about meeting the spec, it’s about setting the spec. It defines what the consumer sees as quality right this minute, and tomorrow, if you’re good, you’ll reset that expectation again

Who gets to decide what you want?

Caring, it turns out, is a competitive advantage, and one that takes effort, not money.

If you're not willing to face the abyss of choice, you will almost certainly not spend enough time dancing with opportunity.

Viewing the web as a platform for generosity is very different than seeing an opportunity to turn it into an ATM machine.

Leaders lead when they take positions, when they connect with their tribes, and when they help the tribe connect to itself.

The only long-term motivation is self motivation. So hire people who are self motivated and get out of their way.