Defending mediocrity is exhausting.
The rules are now clear: no one is going to inform you, but it's easier than ever to inform yourself.
Marketing management is now tribal leadership.
Plans are great, but missions are better.
Set up a life you don't need to escape from.
At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you'll never begin.