Without people pushing against your quest to do something worth talking about, it's unlikely to be worth the journey. Persist.
Seth GodinBuild it, and they will come" only works in the movies. Social Media is a "build it, nurture it, engage them, and they may come and stay.
Seth GodinYou can listen to what people say, sure. But you will be far more effective if you listen to what people do.
Seth Godin