I'm very prescriptive about who I work with. I'm very clear about what I believe. If they believe what I believe I will work with them. If they say things like, "Convince me we should do this." I walk away.
Simon SinekWe live in times of high stress. Messages that are simple, messages that are inspiring, messages that are life-affirming, are a welcome break from our real lives.
Simon SinekStories are our attempts to share our values & beliefs with the hopes that we may attract those who believe what we believe. This is the basis of forming a trusting relationship. Story telling, therefor, is only worthwhile when it tells what you stand for, not what you do.
Simon SinekWHY did we start doing WHAT weโre doing in the first place, and WHAT can we do to bring our cause to life considering all the technologies and market opportunities available today?
Simon Sinek