I like stories of the classic hero, of good versus evil, the ones in which the good guys wear white and the bad guys wear black... and I love a good sword fight.
Simon SinekOffer someone the opportunity to rebuild a company or reinvent an industry as the primary incentive, and it will attract those drawn to the challenge first and the money second.
Simon SinekAny great and inspiring leader or organization that ever existed set out to do something completely unrealistic.
Simon SinekGreat companies donโt hire skilled people and motivate them, they hire already motivated people and inspire them. People are either motivated or they are not. Unless you give motivated people something to believe in, something bigger than their job to work toward, they will motivate themselves to find a new job and youโll be stuck with whoeverโs left.
Simon Sinek