Profit isn't a purpose, it's a result. To have purpose means the things we do are of real value to others.
Simon SinekA poor leader will tell you how many people work for them. A great leader will tell you how many people they work for.
Simon SinekWalt Disney had a very clear sense of why. He was about happiness. Remember when Disney was founded, it was during war. People said that life sucked. And he said, "No." He was an eternal optimist who said: "Life is beautiful. It's about giving. It's about family." Look what happened. His cause grew and people committed themselves to helping him grow the Disney why and it was hugely successful.
Simon Sinek