The goal of business should not be to do business with anyone who simply wants what you have. It should be to focus on the people who believe what you believe. When we are selective about doing business only with those who believe in our WHY, trust emerges.

Happy employees ensure happy customers. And happy customers ensure happy shareholders—in that order.

If we were good at everything we would have no need for each other.

When leaders care less about their people, their people will be careless.

It is better to disappoint people with the truth than to appease them with a lie.

Success is when reality catches up to your imagination.

The value we provide most to others is the same value we appreciate most from others.