The goal of business should not be to do business with anyone who simply wants what you have. It should be to focus on the people who believe what you believe. When we are selective about doing business only with those who believe in our WHY, trust emerges.

If you can clearly articulate the dream or the goal, start.

Leadership is absolutely about inspiring action, but it is also about guarding against mis-action.

Life is beautiful not because of the things we see or do. Life is beautiful because of the people we meet.

We very often confuse personality with leadership.

Start with why. And work really hard to make sure you're consistent.

There are only two ways to influence human behavior: you can manipulate it or you can inspire it.