Many people think in terms of either/or: either you're nice or you're tough. Win-win requires that you be both. It is a balancing act between courage and consideration. To go for win-win, you not only have to be empathic, but you also have to be confident. You not only have to be considerate and sensitive, you also have to be brave. To do that-to achieve that balance between courage and consideration-is the essence of real maturity and is fundamental to win-win.

It's incredibly easy to get caught up in an activity trap, in the busy-ness of life, to work harder and harder at climbing the ladder of success only to discover it's leaning against the wrong wall. It is possible to be busy - very busy - without being very effective.

People who exercise their embryonic freedom day after day, little by little, expand that freedom. People who do not will find that it withers until they are literally 'being lived.' They are acting out scripts written by parents, associates, and society.

Nothing is as fast as the speed of trust. Nothing is as fulfilling as a relationship of trust. Nothing is as inspiring as an offering of trust. Nothing is as profitable as the economics of trust. Nothing has more influence than a reputation of trust.

We are free to choose our actions, . . . but we are not free to choose the consequences of these actions.

Effective communication is built on the cement of trust. And trust is based on trustworthiness, not politics.

The key is not to prioritize what's on your schedule, but to schedule your priorities.