Contrary to what most people believe, trust is not some soft, illusive quality that you either have or you don't; rather, trust is a pragmatic, tangible, actionable asset that you can create.
Stephen CoveyTrust is the one thing that affects everything else you're doing. It's a performance multiplier which takes your trajectory upwards, for every activity you engage in, from strategy to execution.
Stephen CoveyIt is futile to put personality ahead of character, to try to improve relationships with others before improving ourselves.
Stephen Covey