I am the largest market shareholder of clothing in the UK and I am not a destination shop for food. If the clothing market is affected - and it has been - and I hold my market share mathematically, then fine, I am doing no worse than the market is doing, which is exactly the case, but I'm losing revenue.

I was the chief executive once, I've been there. My recommendation to anybody is don't go backwards.

I believe in a uniform for work, but why, because we're men, do we have to be ghettoised into grey suits?

Most employees want to be involved in a successful business and most employees are happy for people running successful businesses to be paid a reasonable wage and a market rate for it, provided they understand the reason. What they hate most of all is pay for failure.

If you wait for customers to tell you that you need to do something, you're too late. Good business leaders should be half a step ahead of what customers want, i.e. they don't actually quite know they want it. That's what innovation's about. With Plan A, we didn't wait for the consumers to tell us.

We live in a world where there are a hell of a lot of new inputs that need to be factored in to your business. It used to be just about your employees and your customers. Now there are all the issues about global warming, about sustainability, about ethics and now about gender and the distribution of wealth.

I am the largest market shareholder of clothing in the UK and I am not a destination shop for food. If the clothing market is affected - and it has been - and I hold my market share mathematically, then fine, I am doing no worse than the market is doing, which is exactly the case, but I'm losing revenue.